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Updated: 36 min 28 sec ago

Liechtman study: 25% of adults watch TV through connected device each day

Tue, 05/02/2017 - 18:21
Sixty-nine percent of US households have a TV connected to the internet via a smart TV, connected Blu-ray player or streaming device, and 76% of those homes have more than one connected device, a Liechtman Research Group study has found. The study also found that 25% of adults in homes with TVs watch content through a connected device every day. Broadcasting & Cable (4/27)

Twitter pivoting to 24/7 live video

Tue, 05/02/2017 - 18:21
Twitter's Anthony Noto has revealed that the platform intends to run live video 24 hours a day, seven days a week to build on its success from airing over 800 hours of live streaming during the first quarter of this year. Live video is boosting the platform's sale of 15- and 30-second unskippable ads and is also expanding conversation volume, Noto explained. BuzzFeed (4/25)

RCA to release Roku-powered HDTVs this summer

Tue, 05/02/2017 - 18:21
RCA and Roku this week signed a licensing deal that will bring Roku to RCA's smart TVs in the US and Canada this summer. The HDTVs will run Roku's operating system and will bring over 5,000 streaming channels directly to viewers. VentureBeat (4/25)

AT&T plans Q2 marketing push for DIRECTV Now

Tue, 05/02/2017 - 18:21
AT&T will expand the second-quarter marketing of its DIRECTV Now virtual service, Chief Financial Officer John Stephens told analysts last week. "We're still only five months since the DIRECTV Now launch, but we like what we see and feel very good about the service and where it's headed," Stephens said. FierceCable (4/28)

Dish's Sling Media plans live-streaming production tool

Tue, 05/02/2017 - 18:21
Dish Network subsidiary Sling Media is preparing to release a new live-streaming production device dubbed SlingStudio. It marks the first hardware Dish has developed since purchasing Sling Media from sister company Echostar Corp. The Business Journals (tiered subscription model) (4/25)

ViaSat confirms June 1 launch for ViaSat-2

Tue, 05/02/2017 - 18:21
ViaSat has confirmed that it plans to launch its ViaSat-2 satellite on June 1 aboard an Ariane 5 rocket. The unit was scheduled to launch April 25 but was delayed due to civil issues in French Guiana. The San Diego Union-Tribune (tiered subscription model) (4/26)

Sling TV remains strong, Dish Network says

Tue, 05/02/2017 - 18:21
Before it released first-quarter earnings today, Dish Network reportedly told analysts that the growth of its Sling TV platform remains strong, with Sling TV ending Q1 with roughly 1.3 million subscribers. FierceCable (4/28)

What smart TV means for advertisers

Tue, 05/02/2017 - 18:21
Matter More Media's Tracey Scheppach explains the opportunity for advertisers in the growing connected, smart TV market, including the need to serve useful content to viewers more likely to switch off from ads. She also discusses the potential of capturing data via IP addresses in cross-platform campaigns, and real-time ads for linear TV. MediaPost Communications (4/28)

Liechtman study: 25% of adults watch TV through connected device each day

Tue, 05/02/2017 - 18:21
Sixty-nine percent of US households have a TV connected to the internet via a smart TV, connected Blu-ray player or streaming device, and 76% of those homes have more than one connected device, a Liechtman Research Group study has found. The study also found that 25% of adults in homes with TVs watch content through a connected device every day. Broadcasting & Cable (4/27)

Twitter pivoting to 24/7 live video

Tue, 05/02/2017 - 18:21
Twitter's Anthony Noto has revealed that the platform intends to run live video 24 hours a day, seven days a week to build on its success from airing over 800 hours of live streaming during the first quarter of this year. Live video is boosting the platform's sale of 15- and 30-second unskippable ads and is also expanding conversation volume, Noto explained. BuzzFeed (4/25)

RCA to release Roku-powered HDTVs this summer

Tue, 05/02/2017 - 18:21
RCA and Roku this week signed a licensing deal that will bring Roku to RCA's smart TVs in the US and Canada this summer. The HDTVs will run Roku's operating system and will bring over 5,000 streaming channels directly to viewers. VentureBeat (4/25)

PlayOn debuts DIRECTV Now streaming app for PCs

Tue, 04/25/2017 - 18:08
PlayOn has developed an app that allows DIRECTV Now subscribers to stream via PCs and devices such as Roku, PlayStation, Wii and Xbox. Multichannel News (4/20)

What's DISH's next move after scooping up $6.2B in spectrum?

Tue, 04/25/2017 - 18:08
DISH Network spent $6.2 billion on spectrum during the Federal Communications Commission's broadcast auction, giving the company almost as much spectrum as major US wireless carriers. While Chairman and CEO Charlie Ergen's next move isn't yet clear, a merger with a company such as Verizon or T-Mobile may be part of the company's future strategy, writes Tara Lachapelle. Bloomberg (4/19)

Sling TV launches cloud DVR add-on for Apple TV

Tue, 04/25/2017 - 18:08
Sling TV has introduced a new cloud DVR option that allows current subscribers to stream its services on Apple TV. The add-on costs an additional $5 per month and also gives subs access to cloud DVR recordings as long as they remain customers. The Verge (4/24)

ABC affiliates sign on for Disney, ABC OTT service

Tue, 04/25/2017 - 18:08
Over 160 ABC affiliates have signed on to join the Disney and ABC Television Group over-the-top Clearinghouse service. The initiative allows stations to opt-in for distribution services through products such as PlayStation Vue, DIRECTV, CenturyLink and YouTube TV. TV Technology (4/24)

DISA awards ViaSat $13.7M transceiver supply contract

Tue, 04/25/2017 - 18:08
C4ISR & Networks (4/24)

Survey: 59% of broadband households use online video sites

Tue, 04/25/2017 - 18:08
Fifty-nine percent of broadband households visit online video sites regularly, while 39% visit a video-sharing site at least once per week, a Parks Associates survey has found. The 18-to-24 demographic visits a sharing site an average of 13 days per month, the survey found. Telecompetitor.com (4/21)

Programmatic TV now part of Google's DoubleClick Bid Manager

Tue, 04/25/2017 - 18:08
Google is letting advertisers buy linear TV ads programmatically via DoubleClick Bid Manager, which will help bridge the gap between digital and traditional television advertising. "For example, an advertiser will be able to measure the lift when someone searches for their brand on Google or YouTube after seeing their TV ad," Google's Rany Ng wrote in a blog post. Marketing Land (4/24)

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