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Updated: 10 min 15 sec ago
AT&T's DIRECTV and DISH Network have begun working with hotels to provide guests with streaming abilities from their devices to TV sets to make them feel more at home. Hotels linked to DIRECTV can offer AT&T's Staycast service, which is powered by Google Chromecast. FierceCable (6/28)
Airforce Technology (UK) (6/29)
Video ads have much greater return on investment than image ads despite the greater upfront cost for video, per a study from Marketing Land. The study found that all video ads perform the same at first but that higher-quality videos perform the best in the long term. Marketing Land (7/3)
Tablo has developed an app that will allow Android TV owners to record over-the-air content from digital antennas. The Tablo Engine app permits recording of live TV using the Nvidia Shield without the need for additional hardware. TechCrunch (6/28)
About 38% of US consumers have a least one smart device in their homes, a survey from Futuresource said. Most often, consumers reported having a connected security device, though climate control and entertainment device use is growing, the survey said. TWICE (6/30)
Grace Hopper, computer scientist and naval officer
Sling TV subscribers can now access the company's cloud DVR feature on iOS devices, including iPhones and iPads. The service costs an additional $5 per month and comes with 50 hours of cloud storage. The Verge (6/22)
AT&T is providing the Staycast system from Sonify Solutions to hotels with DIRECTV service, enabling guests to stream videos from their smartphones to televisions in their rooms. Staycast is based upon Google's Chromecast streaming adapter and works with the Hotel Cast phone application. Multichannel News (6/22)
OneWeb satellite broadband service will be coming to the US after the Federal Communications Commission gave the green light to its request to deliver service stateside. Permission has been granted pending new rules on spectrum sharing and fixed satellite systems, which will lay out sharing criteria. Multichannel News (6/22)
Android Police (6/27)
The upcoming Samsung Gear VR headset will include an OLED display and will work as a stand-alone option, Naver reports. The headset will reportedly offer a pixel density of 2,000 ppi, which is significantly higher than other offerings in the segment. Android Authority (6/21)
Low streaming quality increased viewers' negative emotions 16%, while engagement dropped 20%, per an Akamai study that used the Sensum Insights platform. The study also found that 76% of viewers would quit using a service if multiple streaming issues occurred. FierceCable (6/21)
Vimeo has confirmed that it will no longer be moving forward with the subscription-video-on-demand service it had planned to launch in 2018. The company says it will dissolve its development team and refocus its efforts on its creator community for video content. The Hollywood Reporter (6/26)
Facebook is working with studios and agencies to acquire original scripted programming to ramp up its video platform this summer, sources say. The company has reportedly set a production budget of $3 million per episode for original scripted series and is also on the lookout for short-form content for its Spotlight section. Reuters (6/26)
In observance of Independence Day in the US, SBCA SmartBrief will not publish Tuesday, July 4. Publication will resume Wednesday, July 5.
Criticism is so often nothing more than the eye garrulously denouncing the shape of the peephole that gives access to hidden treasure.
Djuna Barnes, writer and artist
Sling TV has made several changes to its DVR feature, including adding the ability to record TV shows on multiple devices and channels. The company has also added its DVR option to Xbox One, and customers can now DVR shows on Fox channels. TechCrunch (6/14)
AT&T has resumed its marketing push for DIRECTV Now by offering a free 4K-capable Roku Premiere box to new customers who commit to two months of the over-the-top service. The company said in April it had slowed its national marketing campaigns after initial growing pains. Deadline Hollywood (6/15)
Winners of the Federal Communications Commission's incentive auction, including Comcast, AT&T and DISH, have been granted licenses that cover repack costs and payoffs. Payouts to the winning bidders could be issued as soon as July. Multichannel News (6/16)
Advertisers are asking for more connected TV inventory, and they are demanding better measurement and more opportunities to be experimental with creative, media executives say. "There's a lot more discussion going on than just, 'Here's my commercial. Run it,' " says DISH and Sling TV's Adam Lowy. AdExchanger (6/14)